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Services marketing : Concepts & practices / Ramneek Kapoor, Justin Paul and Biplab Halder. Textual Documents

By: Kapoor, RamneekContributor(s): Paul, Justin | Halder, BiplabMaterial type: TextTextPublisher: New Delhi : Tata McGraw Hill Education, 2011Description: xxi, 432 p., ill. ; 24 cmISBN: 9780070700697 (pbk.); 0070700699 (pbk.)Subject(s): Service industries -- Textbooks. -- Marketing | Management of DistributionDDC classification: 658.8
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658.8 KAP (Browse shelf) 1 Available 133375

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