TY  - BOOK
AU  - Ray,G.L
TI  - Extension communication and management
SN  - 9789327276541
U1  - 630.715 
PY  - 2017///
CY  - Ludhiana
PB  - Kalyani Publishers
KW  - Extension communication
KW  - Extension management
N1  - Extension concept principles scope -- Rural sociology and psychology -- Communication process -- Communication methods -- Audio-Visual aids -- Information technology -- Adoption and diffusion of innovations -- Systems of extension in India -- Programme planning -- Management of extension organization -- Rural youth and women -- Entrepreneurship development -- Changing focus of agricultural extension and advisory services -- Global warming and climate change -- Lifestyle education
ER  -