Agricultural marketing in India S.S.Acharya & N.L.Agarwal
Material type:
TextLanguage: English Publisher: New Delhi : Oxford & IBH Publishing Co. Pvt. Ltd., 2016Edition: 6th ednDescription: xxiv, 620 p. : 24 cmISBN: 9788120417922; 8120417925Subject(s): Agriculture | MarketingDDC classification: 658.809633
Contents:
Agricultural marketing-definition and scope -- Markets and market structure -- Agricultural marketing and development -- Marketing functions -- Marketing agencies, institutions and channels -- Marketing of farm inputs -- Government intervention and role in agricultural marketing -- Cooperation and cooperatives in agricultural marketing -- Market integration, efficiency, costs, margins and price spread -- Training, research, extension and statistics in agricultural marketing -- External trade in agricultural products.
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GKVK Library | 658.809633 ACH (Browse shelf) | Checked out | 02/05/2024 | 145553 |
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GKVK Library | 658.809633 ACH (Browse shelf) | Checked out | 07/05/2024 | 143727 |
SCST Book Bank
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Agricultural marketing-definition and scope -- Markets and market structure -- Agricultural marketing and development -- Marketing functions -- Marketing agencies, institutions and channels -- Marketing of farm inputs -- Government intervention and role in agricultural marketing -- Cooperation and cooperatives in agricultural marketing -- Market integration, efficiency, costs, margins and price spread -- Training, research, extension and statistics in agricultural marketing -- External trade in agricultural products.
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