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Demystifying strategy : how to become a strategic thinker / Tony Grundy.

By: Grundy, Tony, 1954-Material type: TextTextPublisher: London ; Philadelphia : Kogan Page, 2012Description: vii, 324 pages : illustrations ; 24 cmISBN: 9780749465681; 0749465689; 9780749465698; 0749465697Subject(s): Strategic planning | Business and Management | Strategic planning | Strategie | Strategisches ManagementDDC classification: 658.4012 LOC classification: HD30.28 | .G783 2012Online resources: Click here to access online
Contents:
Opening the doorway to strategy -- Embracing the strategic world: part 1 -- Embracing the strategic world: part 2 -- Analysing strategy economically -- Dynamic competitive positioning -- Designing and evaluating options -- Implementation -- Managing the strategy process -- Bringing it all together.
Summary: Grundy provides you with not only the basic strategic tools and techniques but also a thorough understanding of the entire process of strategic thinking and management. Using tips, guidelines and practical, goal-oriented exercises aimed at executives, entrepreneurs and students of management, the book enables you to assess the teaching of strategy gurus, construct your own strategy audit and challenge thinking styles by assessing the cognitive processes involved in developing successful strategies.
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Books Books GKVK Library
658.4012 GRU (Browse shelf) Available 144953

Includes bibliographical references (pages 313-314) and index.

Opening the doorway to strategy -- Embracing the strategic world: part 1 -- Embracing the strategic world: part 2 -- Analysing strategy economically -- Dynamic competitive positioning -- Designing and evaluating options -- Implementation -- Managing the strategy process -- Bringing it all together.

Grundy provides you with not only the basic strategic tools and techniques but also a thorough understanding of the entire process of strategic thinking and management. Using tips, guidelines and practical, goal-oriented exercises aimed at executives, entrepreneurs and students of management, the book enables you to assess the teaching of strategy gurus, construct your own strategy audit and challenge thinking styles by assessing the cognitive processes involved in developing successful strategies.

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